Do you know how much consumers spend online?
The average UK shopper spends more online than any other European country.
15.2% of all retail sales in the UK are online and it is anticipated that in 2015, consumers will spend an average of £1,174 online per annum.
Data suggests that it is online shopping that is fuelling the growth in consumer spending.
If you retail goods, there are a number of reasons why an online store will benefit your business:
- It is likely that your customers will want the option to buy them online. If you don't, you can be sure that your competitors will.
- Shopping online allows your customers to browse your products at a time that is convenient to them. Your online shop is always open!
- You can make a wider range of products available without necessarily taking up physical space in your stock room or warehouse.
- You are not limited by the physical location of your store(s) and you can sell your products to anywhere in the world.
- It will increase your potential customer base, which will lead to increased sales and profits.